Today we can't imagine our lives without online shopping, and the pandemic has only reinforced this trend. The importance of technology will only grow, because in times of restrictions it is so important to be aware of everything that is going on around us. Consequently, online commerce will have a strong advantage in the future.
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E-commerce is the area of the economy in which it is easiest to start a business. An online store is the best solution for the B2C market. You can create a commercial site for any niche: from Hand Made to specialized equipment. Online stores are suitable for retail and wholesale.
Development of an online store of auto parts, technology, cosmetics, specialized products or any other direction. We are ready to offer a solution that will make your business flexible.
Analysis
First we get to know your product. We are ready to work even if you only have an idea of the future product. Our task is to bring it to life by thinking through and discussing the nuances of the project. However, the more information you give us about your idea, the more fruitful our cooperation will be. There any sites that you like? Show them to us, we'll know what to be inspired and guided during the development. Before creating the terms of reference, we analyze your product, niche, competitors, target audience.
Development of the terms of reference
At this stage the solution for the product is defined. Technical documentation is created, which will be relied on by the project manager, programmers, layout designers, testers. The documentation prescribes all the details and details that allow the development of an effective online store.
When technical documentation is approved and contract signed, we begin to implement your ideas. Website maintenance is too important.
Design (prototype and TOR)
Not always what we think is perfect will work as required by a particular project. Sometimes there are beautiful, but not functional sites. For the design and creation of an online store to be effective, it is important to pay attention to the stage of working out the usability.
Based on an analysis of your audience are prescribed portraits of potential buyers, determined by the typical behavior of each avatar. After a thorough analysis of behavioral factors we create prototype interfaces. The UI/UX writes the layout which makes every action of the potential buyer on your site dispose of the target action. Before we give the mock-up to the developers we test the developed solution for workability. This is how we significantly reduce the likelihood of errors. When the layout is agreed with the customer, we proceed to the next stage.
UI Project design
Usability of the site is important, because it should be convenient and fast, but the visual design plays its role. The color design of the site should match the author's style of the company, leaving a visitor with a pleasant aftertaste. If you do not have a logo yet, our designers will offer creative solutions for creating your brand style. The creative design phase is where the face of the brand appears: icons, infographics, animations, and other visual components of the web resource are created. They increase conversion rates and make your company stand out from the competition.
Backend and Frontend project development
Once the beautiful design is ready, technical specialists come into play. The development of the online store at this stage consists of two areas: front-end (what the user sees the site) and back-end (behind the scenes of the site). At this stage, programmers create the architecture of the site.
Front-end consists of programming the logic and layout. Back-end consists of creating a database, the structuring of the system, an admin panel and other components.
On the layout and programming the development of the online store does not end.
QA-Testing
Once the project is ready, QA-testing begins. We check how well the site works, as well as checking how it adapts to different mobile devices. This allows us to identify and immediately fix bugs, if any, before launch to launch a cool product.
Product release and development
The project is being launched, but we can continue to work together. Every online store must sell. To make a profit, you need to bring in customers. At this stage, our marketers get to work. A different solution is determined for each project: search engine optimization, contextual advertising, targeting or another marketing tool.